Spotify, the world’s largest music streaming company is seeking to expand its global reach.
This week, Spotify launched a ‘lite’ version of its app in 36 markets across the world, including South Africa.
The android application will deliver a simplified version of its main app, minimizing storage space consumption and mobile data usage.
The app will only take up 10mb of data once installed, and will allow users to set data usage limits.
The music experience will however be unaffected.
“Spotify Lite was built from the ground up based on user feedback from around the world, allowing millions more to enjoy the world’s best music experience — especially in areas with limited bandwidth and phone storage,” said Spotify senior product manager Kalle Persson.
Most people around the world, especially in developing countries, remain cautious of their data usage owing to the steep prices of bandwidth. Spotify follows the lead of other players like Facebook and Twitter, who have also launched smaller versions of their apps.
The app is available on Play Store, for all devices running Android 4.3 or higher.